πŸ”₯ SEO for LLMs demystified + Anthropic released Claude 3.7 Sonnet


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We're here to summarise the latest in AI news and give you practical tips and ideas to get creating!
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Let's get to it ⚑️

πŸ”Ž Preview: In today's issue

  • ❓What is SEO for AI?
  • πŸ₯Š Claude 3.7 vs Grok 3
  • 🍏 Putting Grok to the Test: Making an AI Agent
  • 🍎 New Create With course PRE-ORDER!

😣 Explain like I'm 5 (Jargon Buster)
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SEO for Large Language Models (SEO for AI. It's even been called LEO)

πŸ” SEO (Search Engine Optimisation) It's no longer just about ranking in Google - it's about optimising your content for human search and AI language models that are doing the searching on our behalf. Nice.

πŸ€” Why is it important right now?

LLMs are fundamentally changing how people access information. Instead of browsing through multiple websites, users increasingly get direct answers synthesised from various sources. Your content needs to be both human-readable AND machine-comprehensible to be included in these AI-generated responses.

😊 What you need to know as a non techie?

  • Focus on comprehensive, factual content that answers questions clearly
  • Structure information logically with clear headers and sections
  • Include verifiable data and citations
  • Write naturally - keyword stuffing won't help with AI comprehension

πŸš€ Where to start:

Use tools like Claude or chatGPT to analyse your content's clarity and completeness and Focus on creating high-quality, authoritative content that both humans and AI can easily understand and verify. If you're already doing SEO a neat hack is to add your pages to bing search.

πŸ”Š On your radar

Keep your finger on the pulse on what's hot in the space right now

⭐️ Anthropic release Claude 3.7 Sonnet delivering 2 modes: quick responses and extended step-by-step thinking

πŸ‘‰ This matters as there is a notable improvement in reasoning and the dual mode is interesting. It gives you more granularity and an efficient way to cut costs. But it's not a fundamental shift. Watch this insane video of a near flawless clone of airbnb.

⭐️ Grok 3, the frontier model from X AI has arrived; fasten your seatbelt.

πŸ‘‰ Grok 3 has the unique advantage of the ability to tap into real time X data. This matters because it can provide innovative research insights that other models cannot. However it's behaviour appears to have less guardrails; verging on dangerous.

⭐️ LLMs have been completing engineering jobs from Upwork; and getting paid

πŸ‘‰ This matters because it shows knowledge work as we know it is evolving. From a possible $1M of project work; it completed $400k worth 😱

πŸŽ“ We're making a course on everything AI and NoCode

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πŸ—“οΈ Latest Tutorial: Building AI Agents with Grok
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video preview​

In this 10-minute tutorial, learn how to build a powerful AI agent without writing any code!

Follow along as James shows you how to create a supermarket inventory decision-making tool that analyses stock data and recommends actions to minimise product spoilage.
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You'll discover how to:

  • create an effective prompt with Grok v3
  • integrate with Cloudflare workers
  • get smart insights into your stock or inventory

This beginner-friendly guide demonstrates the incredible power of combining AI reasoning models with no-code tools.

See how affordable and accessible these technologies have becomeβ€”build your own AI agent today!

πŸ‘‰ Watch now​

BONUS: Are You Building Workflows With Glide Yet?

video preview​

Did you know with Glide you can build AI automated workflows including time-based triggers, email based triggers (David's favourite) and automations in loops? If you haven't given their latest Workflow features a look, it's worth it to see how they can help in your business apps.

πŸ“ Final thoughts

This one from Steve Jobs made us stop and reflect for a second.

With good "human" vibes πŸ‘‹
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The Create With Team ✨

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